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Tracey Lawton's Articles

  • 3 Simple Steps To Discover What Your Target Market Wants Explained
    Are you providing your market with what it wants? This is key to running a successful solo business - providing the solutions to the problems that your niche are having, and delivering the solutions in a way that they want - not what you think they want! There is a difference! Read this brand-new article where I share with you three simple strategies as to how you can find out this information, and put your market research on autopilot!
  • The Secret To Getting Your Office Schedule On Track Revealed in 5 Simple Steps
    It's easy to let things slip over the summer - after all the weather's far too nice to be indoors organising your office! However, the reality is when you do settle back into working after a break unless your office is organised you spend more time looking for files, business cards, papers, than you do working. It's a lot of wasted time! Use my tips below and get your office schedule back on track.
  • 5 Steps To Keeping A Steady Flow of Clients And Prospects Coming Into YOUR Business
    This brand-new article looks at the 5 easy steps you can take to ensure that your contact management system is working for you, and not against you. With the right system in place, you will be able to have a steady flow of clients and prospects coming into your business, and even create a waiting list when you have more clients wanting to work with you than you can manage!
  • 3 Simple Facts About Managing Your Budget And Cashflow Explained
    This brand-new article looks at one of the critical financial reports that you need to have in place for your business. I know that the thought of a Cashflow report sounds complicated, but it really isn't! I'll be sharing with you in 3 simple steps exactly what you can do to take charge of your budget and Cashflow!
  • The Basics of Creating A Filing System That You Can Benefit From Starting Today
    In my brand-new article, I'm going to share with you 7 easy steps for getting your filing system in place. The summertime is generally a quieter time with a more slower pace of business, so use this time to get one of your core office systems in place.
  • Online Marketing Systems - An Overview
    In this brand-new article I share with you some of the Pros and Cons of the three main online marketing services that many solopreneurs use, and give you some pointers on choosing the right one for your business.
  • Break Out Of Your Email Jail - 7 Top Tips for Managing Your Emails
    Every day we are bombarded with hundreds of emails, only a small percentage of which are necessary. Spam filters are great at filtering most of the unwanted emails but a small amount do get through, adding to the number we have to sift through! Here are my top 5 tips for managing your emails and giving you back your much-needed time.
  • 3 Quick Tips to Banish Your Bookkeeping Blues!
    As a small business owner you are responsible for your keeping your own financial records. If you've not yet employed a bookkeeper to keep a track of your finances for you, follow my tips below and Banish Those Bookkeeping Blues once and for all!
  • 6 Simple Facts About Online Shopping Cart Systems Explained
    If you plan to sell products online, one of the biggest dilemmas facing solo service professionals today is deciding which shopping cart provider to use. There are so many choices available it's difficult to know which will be the right system for you. Check out the article below for 6 Points You Need to Know BEFORE Choosing Your System.
  • The Ultimate Solution For A Client Conversion System That You Can Learn About Today
    One of the best time-saving strategies I've implemented is my client conversion system. You know the drill; a potential client comes along and emails/calls you asking about your services. You spend time responding, and then you never hear from them again! In this article I reveal three simple steps for creating your own client conversion system, so you only spend your time on the 'serious' clients.
  • Create Effective Follow Up With These 5 Simple Strategies
    For a solo professional having an up-to-date contact management database is one of the KEY administrative systems you have to have for your business. And, even more important, is having a system in place to create effective follow-up. Your business is built on following up leads and building relationships. Here are my top 5 strategies for creating effective follow-up and keeping your contact management system up-to-date.
  • Fix Low Ezine Deliverability In Two Easy Steps
    Not only is it important that you publish your ezine regularly, but equally important is that your subscribers receive it! Read on to find out TWO steps you can take right away to ensure that your ezines are getting through!
  • Running A Successful Business Is All About Planning
    As a solopreneur there is always an endless list of projects that we want to work on or need to complete. Setting aside time in our schedule to work on our business is essential if we are to grow our businesses. Read on as I share five top tips with you so that you can plan for success.

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