Sue Currie's Articles in Public Relations

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A Dozen Ways to Develop your Personal Brand A strong personal brand can really contribute to building your profile and business. To pick up a few ideas on how to develop your PB read further. Blow Your Own Trumpet for Positive PR Are you a shy retiring wallflower? Well that won't work if you want people to know about your business. Read why you need to promote yourself to stand out. Create Website Publicity Buzz Having a online presence with your own website is mandatory these days. But your website needs to be more than just an online brochure. Read tips on how to promote your website. How to Write a Media Release Learn some tips on how to write an effective media release that will help boost your profile through publicity and medi coverage. Is all Publicity Good Publicity? The power of the press can often make or break a business. But often people think that any publicity at all is better than none. Beware...your personal brand is at stake. Lessons Learned from a TV Appearance If you have the opportunity to be interviewed on television, then grab it, as it is very worthwhile and may help promote your product or service. But if you're not sure what to do or say, then take a look at Lessons Learned from a TV Appearance. Media Interview Success Being asked to do a radio or television interview can be a daunting prospect. But if you prepare well and are aware of how the media works, the process will go quite smoothly. Network for Personal PR to Shine Building relationships with your public is public relations. One way to build connections and relationships is through networking. It is very effective personal PR and one way to reinforce snd let your personal brand shine through. PR is More Than Just Publicity Most of us are aware of how effective it is to raise awareness of our business through the media. Getting publicity can create profits. But there's more you can do to create awareness of who you are and what you do. Read more. Shine Through Winning Awards Can you say that you're a winner? Well I hope you have a winning attitude to life but one way to really shine and stand out is by winning an award. Even entering an award to raise the profile of you or your business is a good idea. Stage a Special Event to Stand Out and Shine Staging a special event from a simple boardroom lunch to a trade fair is one way to create awareness of your buisness and build your brand. The Power of Personal PR Personal public relations plays big part in business success. People want to do business with people they like, so it is those "personal" relations that are just as important as traditional media PR. Top 10 Tips to PR Success Publicity is a very effective method of creating awareness of you, your product or service. Read how you can can get your message out through "word of mouth" promotion. What is Public Relations Public relations is an essential part of the marketing mix for your business. But what is PR? Is it publicity? Word of Mouth Publicity Word-of-mouth is a powerful publicity tool. You can create awareness of you and your business by knowing a few PR techniques. Publicity is a great way to build your brand.

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