Sandra P. Martini's Articles in Internet Marketing

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The Top 5 Ways To Build A Quality Prospect List Every time you turn around these days, people are telling you that you need to have "a big list". Is this true? "Yes. . .and no." Truth is, you must have a list of qualified prospects who relate to you AND who want to purchase the products and services you offer. MySpace -- 5 Reasons It's Not Just for Teenagers Anymore It was not so long ago when I was watching my nephews eagerly upload their MySpace pictures and create their profiles. All the rave with teenagers and music bands, MySpace has become so much more! How to Create a Dynamic Marketing Plan -- Part II: Breaking Down Your Goals Now that you’ve got a list of your goals for the upcoming year, take a good look at them. You are most likely feeling a combination of exhilaration and trepidation with a little overwhelming sensation mixed in for good measure. It’s okay, you’re not the first or only one to experience this. The next step is to break down each goal into manageable objectives. It’s as simple as the answer to the riddle “How do you eat an elephant?” Article Marketing Repurposing Strategy -- and it's NOT posting articles online Repurposing - the art of doing something once and using it in other ways - is one of the most effective and efficient systems you can create within your business. Are You "Shooting" Your Marketing Dollars with a Shotgun or a Rifle and WHAT's the Difference? In marketing your services or widgets, what approach do you use? Do you scatter your marketing efforts over a range hoping to hit something? Or do you take careful aim, hitting the target more times than not? An Introvert's Survival Guide to Marketing Traditional “business building rules” tell us that we need to network. Attending a charity breakfast where you give a 2-minute spiel on your business, community luncheon where you eat rubber chicken and another cocktail hour where you feel like you’re on a speed date going from business owner to business owner with barely enough time to remember their names, much less make a great impression. 7 Tried and True Ways to Get More Subscribers You've made the decision to start your own ezine or newsletter. You've formatted your newsletter, written an article or tip or two and sent it to your parents, siblings and friends. Great! Now what? The question I'm asked most from new ezine/newsletter publishers is how to get more subscribers on their list. Here are 7 simple ways for you to grow your ezine list - - with integrity and authenticity! 5 Simple and Easy Ways to Use Facebook to Market Your Business Facebook is another in a long list of social networking sites. There's MySpace, LinkedIn, Ryze, etc. Certainly too many to join and keep up with AND run your business at the same time. Are these sites just a place to hang out and avoid work or do they have a place in the busy entrepreneur's life? 4 Requirements for a Successful Teleseminar Teleseminars -- presentations via telephone -- are the fastest way to build your ezine list as you share knowledge with those in your target audience. Before we jump into the "how", let's discuss the different types of teleseminars and why each is a valuable service you can offer.

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