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Penny Sansevieri's Articles

  • The Secrets To Marketing Fiction
    When my first book (The Cliffhanger) was published nearly seven years ago, I had high hopes of its success I mean I am, after all, a PR person – so how hard could it be to market fiction
  • Ten Ways To Use Audio To Sell More Books
    We all know that audio can be a powerful way to engage your audience, but can it really help you make a book sale You bet it can
  • How To Get A New York Publisher
    When you look at the numbers, it’s clear that the New York publishing scene is a tough nut to crack The reality is that with 83% of Americans wanting to write a book, the competition for a publisher’s attention is steep
  • I'm Published, Now What?
    So you’re published Congratulations
  • Writing Better Web Copy, An Expert's View
    Your Web Site Copy: Save the small talk for your next cocktail party
  • 5 Secrets for Selling More Books
    Tired of all those boxes of books in your garage? Here's how to sell more of what you wrote!
  • Your Web Site Copy
    Save the small talk for your next cocktail party
  • How to Think Like a Journalist
    If your media campaign is on the rails, you may not be thinking like a journalist!
  • Serious Satellite Radio
    Want to get in on the ground floor of Satellite Radio? Here's how.
  • Exceptional E-Mail Newsletters
    Don't lose potential clients; get them to subscribe to your newsletter.
  • The Blog Factor
    Everything you need to know to start blogging - today!
  • Secrets of Striking Media Gold with Blogs
    If you’re in the midst of your media campaign don’t overlook pitching bloggers, especially those who are opinion makers in your industry. Why? Because in the last twelve months bloggers have gone from on-line journals and opinion pieces to newsworthy opinion drivers and in many cases, the single most reliable place to get an accurate assessment of a news item, product, or service.
  • Tips on Choosing a Title For Your Book
    How many of you have spent hours or days toiling over the title for your book? My first book, The Cliffhanger, was renamed probably six times before I stayed with the current title. Naming your book can be difficult, especially if the book will work as a sort of branding for everything else you do. Here's how to create the perfect name.
  • Seven Secrets of Writing a Book that Sells
    It's one thing to write a book, it's an entirely different thing to write one that's a saleable, viable, marketable product. Ensuring the success of a book is something even the biggest publishers have never been able to guarantee.
  • Finish Your Book Now!
    Discover why writer's block is a bogus excuse that may be keeping you from finishing the great American novel.

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