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Paul M. Jerard Jr.'s Articles

  • A National Holiday for Tolerance and Parenting (Part 1)
    Martin Luther King, Jr. Day is explained in classrooms, to our children and grandchildren, in simplistic terms. Just this past week, I was surprised to listen to local children’s views on the subject. They explained discrimination with such acceptance that I just listened in amazement.
  • A National Holiday for Tolerance and Parenting (Part 2)
    Take control of children by shutting the Xbox, Play Station, television, and music off. If you want to send them to their room, take all the toys away. "Stick to your guns," and don’t back down if you are right. Your children will be better for it, and they will grow up as balanced adults because of your courage "to stand up and be counted."
  • An Objective View of Yoga
    When you think of Yoga, what is the picture you see within your "mind’s eye?" Many people still think of Hatha Yoga, and its many sub-styles, as the only Yoga around. This is due to the fact that outside India, Hatha Yoga (Union by Physical Mastery), is most commonly seen.
  • Blog First for an Internet Presence
    Business owners from my generation, and the generations before, had accepted the idea of investing in failure. We even had a formula of “cost per information call,” to justify investing, in advertising, that would not show a profit for months or years.
  • Chair Yoga for Senior Independence
    Until a certain age in life, words like dignity, quality of life, and independence seem to be more suitable for descriptions, or reasons, why independent nations had revolutionary wars, than for senior independence. However, for seniors, these words reflect the need to stay the course of independence.
  • Communication Skills for Yoga Teachers
    Here is an oxymoron for you: Some of the best Yoga teachers are great listeners. This is a general guideline for Yoga students who aspire to teach some day. Listening skills, in Yoga, start when you take your first class, as you learn by hearing, watching, and doing.
  • Designing a Plan to Become a Yoga Teacher (Part 2)
    While you are at it, make sure that you are calling a Yoga teacher training center and not a "diploma house." If they certify everything from pet sitting to web design, what do you think they really know about teaching Yoga?
  • Facts about Designing Unique Internet Sales Letters (Part 2)
    Your headline, and the following sub-headline, will make or break your web sales copy, but let’s take a closer look at the sub-headline’s purpose. It can differ, depending upon the writing approach you choose; the sub-headline might be a supporting statement, a claim, or a question. Below are some examples for you to analyze and develop your own ideas for Internet sales copy.
  • Facts about Martial Arts for Kids - Part 3
    Over the long-term, the wrong after school activities result in very expensive health and psychological care. Therefore, look at martial arts as preventative medicine, and as a bonus, your child is staying out of trouble.
  • Facts about Martial Arts for Kids - Part 4
    As a parent, you want your child to get the optimum martial arts experience every time they train. This can only happen if the martial arts school establishes clear guidelines for conduct and if all the children participating are “team players.”
  • Facts about Martial Arts for Kids - Part 5
    Children learn much more about violence on the television, playing with video games, and dealing with daily life, than they will ever learn in a karate class. Even if a Karate teacher was the classic “evil sensei,” that you may have seen in the Karate Kid movie or on Kung Fu Theatre, most children can think of far worse violence.
  • Facts about Success Programs for Kids - Part 1
    What is the importance of an early childhood success program? What is a good success program for kids? When should my child start a success program? Can’t I just wait and let my child make up his or her mind?
  • Facts about Successful Yoga Teachers (Part 1)
    First things first: Are you “selling Yoga?” If you accept a fee for teaching Yoga, no matter how small or large, you are selling Yoga. If you do not like my frank approach to this issue, then teach Yoga for free. This is not a problem, and that is good Karma Yoga.
  • Facts about Successful Yoga Teachers (Part 2)
    How do you define success for a Yoga teacher? Each Yoga instructor will have a different answer. What is important to one Yoga teacher may be of little importance to another. However, each Yoga teacher has the passion for Yoga within him or her.
  • Facts about Successful Yoga Teachers (Part 3)
    Do successful Yoga teachers produce more successful teachers? The short answer is, “Yes, they do.” Tirumalai Krishnamacharya produced many good Yoga teachers, but how many of us could match his accomplishments? Among his many Yoga students are four Master Yoga teachers: Pattabhi Jois, B.K.S. Iyengar, Indra Devi, and T.K.V. Desikachar.
  • Facts About Successful Yoga Teachers (Part 4)
    Do you have survey forms for your Yoga students? You should – and also give them a reward for their participation. They are helping you learn what they want, and this is something you cannot afford to speculate on.
  • Facts About Yoga Business Coaching Services
    There was a time when the use of the words, 'Yoga' and 'business,' in the same sentence, would have been considered 'shameful.' However, when you have a Yoga studio, pay for a lease, advertising, insurance, utilities, and more - you know this is serious business. Whether you own a Yoga studio, or are an independent contractor, your money is 'on the line,' and possibly your life savings.
  • Fireworks after Yoga Day USA
    There is an interesting press release from Medical News Today. The article is titled, "Yoga Day USA and The Distortion of Yoga in America."
  • Five Reasons Why You Should Not be a Yoga Teacher
    Truthfully, there are no reasons why any of us cannot be, or do, what we want, as long as you are not hurting anyone. You should always strive to be the best you can be. However, you may find that many people create obstacles, in front of themselves, to avoid success.
  • Goal-Setting and the Obstacle of Life
    What can you do to stay on track, when life throws so many obstacles in the way? How are you supposed to keep your chin up when the economy is down? How can you practice positive thinking “under fire?”
  • How to Become a Successful Yoga Teacher
    A balanced approach to physical, mental, spiritual, influential, and monetary success is easier for most of us to live with. Let’s take a look at the five successes and see how you can build on them, help others, and live the best life you can.
  • How to Give Dynamic Stress Management Presentations (Part 1)
    Depending on your line of work, you may be called upon to give a stress management presentation or organize a workshop. Usually, the person who gives a stress management workshop is a public speaker, physician, counselor, or Yoga teacher.
  • How to Give Dynamic Stress Management Presentations (Part 2)
    When considering how to start your stress management presentation, here is a brief list of “don’ts.” Do not start by apologizing, tapping your microphone, or making a joke. A little measured humor in your presentation is fine, but do not start with a joke. Whether you get laughs or not, this is not stand up comedy routine and can get you “side tracked.”
  • Internet Sales Letter Magic
    Imagine spending thousands of dollars on web design, bells, whistles, a flash intro, and an array of colors. Firstly, this is a big waste of time, money, and effort. Also, this is like building a gaudy and non-functional house without a foundation. Your web site is a key sales tool. Fortunately, web sites do not have to be pretty in order to be effective.
  • Live for the Moment and Put Worry on Hold - Part 2
    For once, I am going to endorse procrastination. When it comes to worrying, you should put it off. Do everything you like to avoid worrying. Worries don’t help us; and in fact, they make many bad situations worse. On top of that, most of what we worry about never comes to pass.
  • Martial Arts Summer Camp: A Success Story for Children
    Do you ever get the feeling that your child is losing ground in the battle for a decent education? Do you dread the high cost of summer camp? Do you feel that your child is learning courtesy and respect in school or summer camp?
  • Protecting Your Yoga Teaching Business
    When or if, you want to become a Yoga teacher - would you be thinking of litigation and Yoga? The old saying, "the truth hurts," applies to legality, ethics, and teaching Yoga. You can always "bury your head in the sand" and hope that you are never involved in a legal battle. After all, what kind of a student would sue his or her Yoga teacher?
  • Restorative Yoga for Stress Management
    Are you looking for a way to release stress, tension, and pain from your body? Are you tired all the time and feel the need to rest, but you know you should get some exercise? How can you do both? The answer is to start regularly attending Restorative Yoga classes, and reap the rewards of healing without a tremendous amount of effort.
  • Secrets of Successful Yoga Studios
    Each Yoga studio should be a haven for students to find what they seek, without putting up with inferior service. They face far too much of it, outside the Yoga class. You should know the needs of your students and promise only what you can deliver.
  • Teaching Hatha Yoga - Be Thankful for Difficult Students
    Every once in a while I will meet a veteran yoga teacher who is disgruntled over difficult students. The complaining yoga student, the student who has not washed for days, the student who harasses other students, and the student who believes you should teach Yoga for free, can all challenge your purpose in life. So what can you do to get through to difficult Yoga students?
  • Teaching Yoga for Stress Management
    Yoga works to create solutions for excessive stress, panic, and anxiety, from within. One class, or session, is the exact opposite mind and body experience, when compared to an anxiety attack.
  • Ten Things You Should Know about Martial Arts Summer Camps for Kids
    Would you like to see your child gain self-confidence, learn goal setting skills, concentrate, gain self-discipline, and acquire life skills that he or she will have for a lifetime?
  • The Foundation of Martial Arts: Yoga
    Why does “climb the mountain” stance look so much like Warrior I posture? Is it coincidence, luck, or a common link? Why does Kundalini have movements that resemble punching, kicking, and martial arts foot work? Are Kung Fu forms an extension of Vinyasa? Each has been referred to as meditation in motion.
  • The Journey from Back Pain to Yoga Class
    Why are doctors referring their patients, who have chronic back pain, to Yoga classes? How many studies have been conducted on back pain and Yoga? Is Yoga a "cure all" for back pain? What kind of Yoga class is best for back pain? Let’s look at all of these issues and see if we can clear up some answers.
  • The Link between Yoga, Mindfulness, and Weight Loss - Part 1
    From nutritional and fitness experts in New England, the first question I heard right away was, “How can Yoga burn that many calories?” Soon to be followed by comments from many fitness experts, across the United States, were remarks like, “Most Yoga students don’t practice vigorous styles of Yoga.”
  • The Relationship between Yoga, Meditation, and Self-Hypnosis
    Each one of these healing methods is thousands of years old. The exact origins of meditation and self-hypnosis are not known. We do know that Yoga existed over 5,000 years ago in the Indus Valley. Despite the evidence that each of these methods creates peace of mind, within the practitioner, they have only recently gained worldwide attention for their results.
  • The Stir Over Mohammed Cartoons
    Freedom of expression rules in the western democracies. We are allowed to criticize everything, including every religion.
  • The Truth about Karate for Kids - Part 2
    This section covers two extremely valuable life skills that many adults pay a “king’s ransom” to attain. Adults pay a life coach, business coach, or read plenty of self-improvement books, to gain this knowledge and develop these life skills. However, within a Karate class, children can be molded toward a lifetime of achievement.
  • The Truth about Karate for Kids - Part 5
    Having manners, showing courtesy, and displaying mutual respect are part of every Karate class. It is nice that we have become “technically advanced,” but we do not have to leave tradition behind. As children grow, the child who displays manners, courtesy, and respect will succeed in life.
  • The Truth about Options for Yoga Teachers (Part 1)
    When, or if, you decide to become a Yoga teacher, you should start with a basic Yoga teacher training course that gives you an overview of all of the fields within Yoga. If you decide to specialize, it is best to do it when the need becomes apparent.
  • The Truth about Options for Yoga Teachers (Part 3)
    These are not classes for Yoga students with ailments, or for beginners who just "jumped off the couch." Power Yoga is a fantastic system of Yoga exercises, but if you are going to teach any form of Power Yoga classes, you have to be completely honest with prospective students.
  • The Truth About Options for Yoga Teachers (Part 4)
    Many of the Yoga hybrids are combinations of Yoga with dance, martial arts, and Pilates. If you were to pursue these a bit further you could “re-invent the wheel” or become certified to teach Kripalu DansKinetics, The Method, Yoga Fusion, Yogilates, or Nia.
  • The Truth About Options for Yoga Teachers (Part 5)
    The result was children who shed fat, became a bit more muscular, and demonstrated more strength and positive attitudes than ever before. The parents are ecstatic about the results now, but wondered what I was up to, when children in Jujitsu or Karate classes were engaged in Yoga training, as part of the curriculum.
  • The Truth about Options for Yoga Teachers (Part 6)
    We know that Yoga training helps people in every aspect of health. However, Partner Yoga integrates Yoga with touch, bonding, and sometimes, a bit of humor.
  • The Truth About Options for Yoga Teachers (Part 7)
    The Yoga teacher, who considers teaching in a Mommy and Me Yoga class, must have “the patience of a saint.” Teaching children Yoga is one hurdle that many Yoga instructors don’t want to jump over, but teaching toddlers with their mothers, in the same class, is quite another matter.
  • The Truth about Options for Yoga Teachers (Part 8)
    Let’s summarize and “recycle” a few points in the previous pages about options for Yoga teachers, who may be considering specialization. These are not all of the options for Yoga teacher’s, to consider, when thinking about how to find employment “outside of the box.”
  • Time to Practice Yoga
    There are many things that we know, we should do, but there’s never enough time. Would you like to have more time for your family, Yoga practice, and some quality time, in your life? Maybe, work keeps you too busy, from doing the right things, for yourself, and your loved ones. So, what can you do?
  • Tired of SEO Theories and Algorithms: Try Blogging
    For a small business, with a website and commercial Blog, you should be able to establish your natural search engine rankings. Sometimes, these are called “organic rankings” and you don’t have to pay a penny for them. It may take a few months or more to establish yourself, and you should make regular posts.
  • Universal Laws of Yoga (Part 1)
    What is Yoga? Why do some religious fundamentalists fear Yoga? What is the objective of Yoga? These questions about the true purpose of Yoga always arise, but the answers are not quite clear. So, let’s get to the heart of the matter.
  • Universal Laws of Yoga (Part 2)
    Here are some habits to practice on your journey toward self-perfection. Always remember that you may make some mistakes along the way.

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