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Nate Rodnay's Articles in SEO

  • Things To Consider While Hiring An SEO Firm – II
    There are various SEO firms and consultants that optimize your websites and facilitate in obtaining improved search engine results. These firms use various techniques to increase qualitative and quantitative traffic for your website.
  • Things To Consider While Hiring An SEO Firm
    For most businesses hiring an SEO firm is a good way to improve their website ranking on search engines. As people don’t have sufficient information about SEO, they may have some assumptions on how it works. Therefore, people find it difficult to choose the right SEO firm.
  • Search Engine Marketing Spending Grew At 30% In 2007
    Search engine marketing spending is growing at a rapid pace and the industry as a whole. According to Search Engine Marketing Professional Organization (SEMPO), the Search Engine Marketing (SEM) spending grew at 30% in 2007.The increased growth in search marketing is due to marketers shifting the portion of their spending from other traditional sources to search engine marketing.
  • PPC – Strengths, Limitations and when to use it
    Pay per click (PPC) advertising allows your business to advertise your services on the Internet search engines or on websites related to your business. For pay per click campaigns the only time you pay is when an online customer clicks on your ad and visits your web site while searching for some products or services.
  • Improving the Website Credibility for Your Online Marketing
    The major elements of online business are to build trust and credibility of your website. When there is high credibility of your website, your potential customers will feel much secured, to buy your products. It is very important to convince your visitors and convert them into the customers.
  • How to Get High Rankings on Search Engine Results Page
    The main objective of every website is to rank top on the search engines. This is possible when the people search for your website with the related keywords. Basically you should know the factors, which influences the search engine ranking, so that you can focus your efforts on them.
  • Growth of Search Engine Marketing In Online Business
    Search engine marketing (SEM) is a set of integrated marketing methods that are used to promote your website or online business on Internet. It enables to reach your target audience and spread your business into global market at a relatively low cost. The method of SEM involves SEO, paid placement and paid inclusion.
  • Google PageRank vs Alexa traffic rank
    PageRank (PR for short) is the method by which google evaluates the importance of any given site. Pagerank is Google's way of deciding a page's importance. Alexa traffic rank gives rough indication of the traffic your website is getting. This article will explain how the pages are ranked by google and alexa and their objective.
  • Enhance ROI from your PPC
    Pay-per-click advertising (PPC) allows a business to display their ads within search engine results or on other websites by bidding on one or more search terms and then to only pay for this when a user clicks the ad and visits their website.

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