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Michael Lever's Articles in Internet Marketing

  • How to get purchase-ready customers to find you without advertising
    There's a brand new submission tool that is revolutionizing the way customers are found on the Internet
  • Fighting back with Counter-Hypnotic Internet Marketing.
    The inherent problem here is that it's no longer a matter of whether there are enough customers in the market. It is whether you can capture and keep a customer's attention for a few minutes of their 24-hour day. This is why the plethora of marketers opt to use hypnotic and manipulative communication to win your attention.
  • The affiliate marketer's power guide to niche product evaluation
    We love niche products because they inherently don't have many competitors and solve the problems of people who have money to spend. It is no wonder affiliate marketers fall over themselves in a rushed "grab-for-cash" type frenzy whenever a niche product with affiliate income opportunities launches.
  • 7 crucial Customer Reciprocation strategies to super-charge affiliate profits
    You've probably heard the Internet gurus mention Customer Reciprocation as a powerful way to profit from the purchase intentions of other affiliates. What many of them fail to mention is the strategies they themselves use to make Customer Reciprocation work in their favour.
  • Taking control of performance based outcomes
    Why a "Customer Acquisition Exchange" should form part of any merchant/affiliate marketer's arsenal in the battle to drive additional sales volumes. It offers a cost effective addition to the traffic generation techniques currently in vogue as well as a complimentary role to the services that affiliate networks presently offer.
  • Is your Affiliate Network up to scratch? Put them through a 30 pt checklist
    Being part of one or more Affiliate Networks will provide a degree of organic growth in your affiliate marketing results; however by using a CAE as a complimentary tool, you can successfully take your online marketing performance to a new level with a greater degree of confidence.
  • How affiliates can subsidise all their purchases using customer reciprocation.
    There's a new buzzword taking root in internet marketing. It's called "customer reciprocation" and describes two of the newest services around namely affiliate directories (not to be confused with affiliate program directories) and customer acquisition exchanges. These are in effect an evolutionary improvement on link exchanges in that they provide paying customers instead of potential traffic (leads, click-throughs, or visitors).

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