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Mark Silver's Articles in Entrepreneur

  • Why less passion is better for business
    I just googled 'Passion in Business' and came up with 82,900,000 hits. And, according to the first several pages of hits, everyone says that you must have passion to succeed in business. 'Fuel your passion' is the watchword. Why this quest for passion? Of course, passion can feel wonderful, but do you really need it to succeed in business? What happens when you don't have it?
  • Why Your High Prices May Really Be Too Low
    It may never have dawned on you the true difference between being an employee, and running a business. There are a lot of miniscule tasks that need to be done. Do I pay myself, or someone else, for all of these details?
  • Why Dreaming Big Can Keep You Small
    I've read numerous times where small business owners are encouraged to "dream big." To come up with huge mission statements that include dominating your industry, or becoming the premier or best-known at whatever you do. These mission statements are killing your heart and your business.
  • Why You Should Sell Something Before It Exists
    I don't know if you've noticed, but there seems to be an awfully loooooooong lag time between thinking of a new offer, creating the offer, and then finally having it in your grateful customers' hands. Most major corporations take, on average, 18 months to think of a new product and get it out into the marketplace. But it takes most small business owners between 30 and 40 years.
  • How to Keep Big Opportunities from Tearing Down Your Business
    It's the dream come true: "I love what you do. I want you to do project X, so we can reach a 1,000,000 people (or build that retreat center, or, etc., etc.)" Pretend for a moment that I'm your mother, on email, and allow me to warn you about THOSE kinds of strangers. ;-)
  • Why Poverty Consciousness Is More Effective Than Abundance Thinking.
    It's always painful to me watching folks trying to reeeaaaacccchhhhh for an "abundance consciousness" and repeatedly fall short of it. If that's your experience, I urge you to leave 'abundance consciousness' in the dustbin, and settle back into the only thing that I've seen work consistently: cultivating a healthy poverty consciousness.
  • Do You Have The Right Focus To Make Your Dream A Business Instead Of A Hobby?
    We'd all love to make a fabulous living doing what we love to do. What are the four things you need to focus on to turn your dream into a business, instead of a hobby?

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