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Loredana Sargu's Articles

  • Five SEO Things You Don't Want To Do
    There are numerous things you can to manipulate your site to help it perform better in the search results. There are literally hundreds of different factors that are analyzed, many of which you, as the site owner, have direct and immediate control over.
  • Link Building for a Global SEO Economy
    Global link building sounds very glamourous, like something you’d do wearing Chanel and drinking seriously good wine that I wouldn’t know anything about, not being the glamourous sort. However, it’s something that makes you roll up your French-cuffed sleeves and do some major dirty work. While the basics remain the same (get quality links, write good content, do your usual on-page SEO), there are a few extras to consider that should enable you to live in the middle of nowhere and successfully help clients all over the world.
  • Keyword Discovery for SEO
    The general steps for approaching a keyword discovery project are:

    1. Define your keyword strategy, business goals and objectives.
    2. Identify and build your initial set of keywords.
    3. Refine those keywords and sort them into meaningful groups or themes.
    4. Identify your top performing keywords, test them, and put them into action.
  • High-Value Link Building and SEO
    You've probably heard that obtaining links from authoritative sites is a must for your long-term Web site promotional plan. Certainly, this is a key piece of advice that we provide to all of our clients. Today, we'll discuss the steps to obtaining such links.
  • 20 Bookmarking sites for SEO
    Bookmarking’s positive effects for search marketers should not be in any doubt. An intrinsic part of any Web 2.0 campaign, a good bookmarking strategy will drive relevant, interested and targeted traffic to your website. What’s more bookmarks are links too, which means you’ll also inherit some PageRank goodwill. Interestingly, this still applies even if the ‘NoFollow’ attribute is brought in to play as the tags and categories used to sort bookmarking sites are a huge source of valuable information for search engines.
  • 5 Tips For Successful Business Blog Optimization
    1. Find a practical purpose for starting a blog. There are many reasons why companies would benefit from starting and publishing a blog. Some might use blog software as a content management system for an online newsroom or to archive newsletters to the web.
  • 69 Link Building Strategies for SEO
    1. Make sure that your navigation is spiderable. Either use (anchor text carrying) text based navigation, or an image based navigation with relevant alt attributes attached to each image link.
  • Search Evolution and SEO at Google
    Imagine a Google ranking engineer bursts into your office. "I have a great idea for improving our search results!" she exclaims. "It's simple: Whenever a page's title starts with the letter T, move it up in the results three slots." This engineer comes armed with several example search queries where, lo and behold, this idea actually improves the results significantly.
  • "Volatility Watch" for Better Trades
    There are rules of thumb in every field of interest. I am referring to certain generalizations and assumptions that people make and observe. In the markets there are many but one that catches my attention lately is the correlation between the directional movement of the market and the volatility that is expressed in option pricing. The rule of thumb is; when markets go up the volatility goes down.
  • Target Practice for Better Trades
    I often use analogies to teach principles and I have often said that you can’t throw a pile of lumber off a cliff and have it land in the shape of a house. Stocks, indices and commodities charts can look random and erratic but there is usually a pattern hidden in there. From the right perspective those random and erratic movements can suddenly take on powerfully precise and rhythmic symmetry.
  • Those Darn Market Makers and Better Trades
    I just finished a training session on the internet and I answered a question that I have answered 100 times before or more. It got me a bit worked up because there is far too much mythology out there about the market and how it works and who does what to whom. I am going to attack one of the straw men of trading myths.
  • Option Pricing with BetterTrades
    Option pricing is a mystery to most traders. They struggle to comprehend terms like implied and historical volatility or intrinsic and time value, or the "Greeks" (Delta, vega, theta, gamma, rho…). These terms are intimidating and my experience suggests that at least half the folks you hear talking about them do not really understand very much about them. It is important to at least be intellectua
  • Playing Opening Gaps in BetterTrades
    I have written before about the many types of GAPS and I have mentioned the fact that opening gaps are very common while true gaps are very rare. I have also mentioned that there may be a legitimate strategy of just playing opening gaps. This has sparked many questions about the actual details of the strategy so I thought it worth the time to detail the actual playing of opening gaps.
  • Know When to Hold em' for Better Trades
    Good Morning,

    Kenny Rodgers had a popular hit with this title that spoke of the gambler's need to manage risk and stay in control. As a trader you too must control your risk and manage your trades but trading is not gambling, it is more like farming or adding a new product to business's product line. Setting stops must be seen as the limits and tactical tolerances of risk that would go into any
  • BetterTrades and Market Mind Games
    The adage goes "If Doctors and Attorneys are so smart, why are they still practicing their professions?" Well, it is a fact that to be good you must always keep honing your skills. The persistent practitioner becomes the consistent performer.
  • Divergence for BetterTrades
    I love to teach technical trading but I have an aversion to letting technical indicators get out of hand. A recent check revealed over 120 indicators that were available to use on my charts. This is also not including many economic indicators that can be and are used by folks to overlay charts and predict activity.
  • BetterTrades and "FUNNYDAMENTALS"
    The end of last month, a broker from New York calls me. He has called several times over the last year to tell me I need to open an account with him because he has such a great buying opportunity. He was armed with a strong list of fundamentals that just had to convince me to give him money to buy this stock. Well I enjoy talking to him because he proves my points about staying neutral and playing
  • Big MAC Divergence in Better Trades
    Indicators are a powerful tools and they generally have a very specific function. They measure specific aspects of behavior and that behavior is compared to the chart movement. Some indicators are very narrow in focus i.e. only relavent in trends or only in compression patterns while other indicators work well in nearly any market patterns. Some of the more common and respected indicators measure
  • Earn To Profit with BetterTrades from Earnings Season
    We are currently in earnings season - a time when companies announce their earnings results from the past quarter. These much awaited announcements can cause quite a bit of volatility in the markets, especially when the results are something other than expected. But, as a trader you can learn to capitalize from this volatility and profit from some unique trading opportunities.
  • BetterTrades Industry Spotlight Part 2
    In part I of this article you read how the Internet E-Commerce industry is one of the better performing industries this year. Within that industry we selected three stocks that have good fundamentals and strong trading patterns. Those stocks are eBay (EBAY), the University of Phoenix Online (UOPX) and Getty Images (GYI). Finding the right stocks to trade is half the battle. The other half of the b
  • Don't Be An Average Trader, Use BetterTrades
    We are in the midst of earning's season and the market could not be any more crazy. Today, most of the stocks that were reporting posted better than anticipated earnings and the Dow managed to break a 5-day losing streak. This week the housing sector posted good permit applications and sales numbers, two indicators that bode well for a continued strong housing market. Many of the basic economic in
  • Four by Four Trading for BetterTrades
    Some months are diamonds and some are coal but most of the time I settle for gold. Last month was diamonds all the way; four trades on with four winners. In my book that is "Four by Four Trading".
  • Better Trades and 3 Lessons You Learn
    LESSON 1. AVOID THE COMMON THIEF

    I have noticed that some people display a common error in judgment that can be devastating. It's kind of like letting a thief into your home and saying, "please turn out the lights when you leave." The next morning you wake up and the house is empty, the safe is open, and all your deeds are missing. A few days later you get a call from your pension plan coordina
  • The Difference for Better Trades
    When I was an accountant, I was frequently amazed by the choices of my clients. They spent more time choosing a household appliance than they did learning how to handle their investments. When it came to buying an appliance, they spent hours trying to save $50. Would they trust the appliance store salesperson to tell them if they were getting a good deal? Nope, they would do the comparing on their
  • Better Trades: A Powerful-Profitable-Cash-Cow
    Dear Traders and Friends:

    Lately I have had many students ask me about the QQQQ's - so much that it merits a rewrite. The QQQQ is an incredible choice for making money in today's market. Taking the time to learn this EXCHANGE TRADED FUND (ETF) could put fun, fast cash into your pockets. Don't let the fact that it is called an ETF scare you away. It is very simple to play. I missed making hundre
  • Selecting A Great Full-Service Better Trades Broker
    I have taught thousands of students all over the USA how to trade with safety nets and insurance. I am just as excited about profiting from falling stocks as I was during the BULL MARKET. In addition to profiting in any market, and playing it safe it is also important to work with a broker that will benefit you. Your broker is an important key to your trading success.
  • Playing Resistance levels with Better Trades
    I have been on traveling a lot recently, and it is amazing to me what people are saying about the stock market. Most reply, wow this is not a good time to be in the market while I am thinking "what an INCREDIBLE time to be in the market"!
  • Improving Your Better Trades Success Using Trading Cards
    In reviewing my last five years of stock market success, I must admit that the most important thing that needs to be learned - is how to pull the plug when a trade goes wrong. As a matter of fact, I am going to quote myself here... "If you can not get good at pulling the plug when a trade goes wrong...then you should not be trading!"
  • Portfolio Sabotage and Better Trades
    I am writing this as I am sitting here at the airport in NYC, after an incredible private tour of GROUND ZERO, from someone who experienced it first hand. It is just unbelievable to see what these people have been through and how much it is still effecting them today. It sure makes me grateful for my many blessings and how every day is such an incredible gift to never take for granted.
  • Getting Back What Works in BetterTrades
    In my last newsletter I began my discussion relating to the secret difference between profitable traders and non-profitable traders. I stated that people who consistently win the stock market battle are those individuals who remain focused on "the basics." I promised to continue the discussion in this newsletter. I ended the last article with a "cliff hanger" ending, where I promised to talk about
  • Staying On Top Of Better Trades
    It goes without saying that we've been trading a pretty tough market. I believe as well that is really a matter of perspective. Many of those trading today have been trading fewer than 5 years and have no prior experience with this kind of market. Additionally, their relative lack of experience has them running for the "Tums" at almost every negative comment out of New York or Washington! Well, ju
  • Simplify Trading Rules When Using BetterTrades
    Trading in the stock market can be very tricky, especially if you’re looking at more than one position. While certain strategies are inherently complex, managing multiple positions of even the most simple strategy can quickly become an “awesome’” task!
  • Better Trades to Stay on Top
    It goes without saying that we've been trading a pretty tough market. I believe as well that is really a matter of perspective. Many of those trading today have been trading fewer than 5 years and have no prior experience with this kind of market. Additionally, their relative lack of experience has them running for the "Tums" at almost every negative comment out of New York or Washington! Well, ju
  • Gaps Importance for Better Trades
    There is general knowledge of gaps but most people do not know enough about the many types of gaps and their respective importance. The understanding of gaps begins with the gap theory. But while the gap theory deserves a thorough discussion, I want to focus on the types and relative importance of the many different gaps and leave a detailed treatise on the Gap Theory to another time. Nonetheless,
  • Better Trades and Stability Vs Profitability
    Previously

    Earlier, we began a to investigate the need for stability in our trading business. We agreed that an important purpose for stability was having a more or less consistent ability to pay our bills, enabling our trading business to survive. Additionally, we outlined a strategy which had the ability to maintain our initial value (our emergency money) and the potential for making profits
  • Treating BetterTrades as Business
    Have you ever wondered how in the world large businesses or corporations such as GM or IBM just manage the small day to day tasks of operating and managing such huge concerns? It is just mind boggling to think about the millions of little details which have to be handled just to keep the doors of such complex corporations open! I'm not a CEO or CFO type and I certainly have no training or expertis
  • Climbing to BetterTrades Top
    I have the unique opportunity to teach Traders with a wide range of knowledge. Some individuals are just beginning, while others have been around the market for 20+ years. There are some "laws of life" that seem unchangeable. For example, I know that some people will earn more than me in this market and, unfortunately, others will never have success in their trading efforts. It's sad to think that
  • Trading for Better Trades
    I think it was Will Rogers who said "I am more concerned with the return of my principle than the return on my principle". How true that rings when it come to trading in the stock market! Yet I find myself receiving emails and being told sad story after sad story about traders who have lost a fortune trading! The emails and comments I love to receive, however, are the ones from students in my clas
  • Seven Elements for Better Trades
    Lately I have had a lot of new traders in my online webshops. I will never forget what it was like to be brand new! The excitement of hope for a better life, the power to control your future at your fingertips, and the awe of finding out you can trade with a strategy is so awesome when you see first see the light. However, it took me years of study, mistakes and the school of hard knocks to get to
  • Selecting the Right Stock for Better Trades
    In the last newsletter we covered part two of a three part series on how to select the right stock option. We covered, in detail, items 1 - 4 below. We will now complete item 5 and expand this newsletter into a SIX PART SERIES instead of THREE.
  • Confirming Your Trades for Better Trades
    I have noticed an AMAZING number of students placing trades that have gone wrong and if they could have done what I call "A ROUND ROBIN" it likely could have prevented the cost. I would like to share what I do in my "ROUND ROBIN" before entering a new trade or deciding to exit an existing trade:
  • BetterTrades Opportunity using Strangles
    Earnings announcements create a problem for traders as we often see an overreaction to the announcement. This overreaction takes the form of an unusual amount of buying or selling pressure. Because most earnings are announced after the market has closed this buying or selling pressure builds up overnight and causes the stock to gap up or gap down. The stronger the buying or selling pressure the mo
  • Turning Point to Better Trades
    Recently in a Denver LEAPS class, I was teaching some tips on drawing support and resistance and how to read some basic candlesticks patterns to fine tune an entry into a trade. I was explaining how I get great entries by using the prior days' low (for a down trade) and the prior days' high (for an up trade) to confirm the stock direction.
  • Better Trades With The Right Options
    In the last three newsletters in this series (first, second, third) we explored five of the eight essential elements you need to consider when purchasing options. In this newsletter we will take a look at the sixth element . . . Open Interest.
  • Trading Practice and Better Trades
    When you are new at this game called the stock market, you will find it necessary to start off with the basics. Milk not meat! If you only knew what we know, after years of trading and teaching students, you would do whatever we tell you and never break a rule. It is so hard to watch students jump before they are ready, but I see it time after time. I call this the READY - FIRE - AIM syndrome. Bel
  • BetterTrades Timing Importance
    Timing is everything! Especially when it comes to trading in the stock market. It amazes me the thought process a lot of students go through when it comes to trading.
  • The Right Stock Options to Select
    In the last five newsletters in this series we looked at a series of issues to select the right stock option. This newsletter will cover the final step, Graceful exits, along with a recap of the items previously discussed so you will have an easy reference tool at your disposal.
  • What Works for Better trades
    Before you can play a stock split you must have a stock split candidates list. This is where you have to do a little research. Start with the stocks that you currently are watching and ask the following questions:
  • Chicken Bull Put Spread on BetterTrades
    I am famous for getting up to $2.75 in a Bull Put Spread the day before expiration date! That is almost unheard of! But yes it can and does happen if you use my secrets! Let me share with you my secrets and technique that I call CHICKEN BULL PUT SPREADS.
  • Components on SEO Ranking
    This article will show you the main components for Search Engine Optimization and how they influence any campaign. I review the 5 key components.

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