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Lani and Allen Voivod's Articles in Online Business

  • 7 Really Good Bits 'o Advice for Creating Consistent & Powerful Content
    "You need a content-rich website." "Content is king." "It's all about the content." If you're in business, you're hearing how important your content is to your lead generation, brand-building, and (especially) profits. But...What are the guidelines for good, solid content -- especially as a strategy for long-term success? The "Content Lovers" of Epiphanies, Inc. reveal the insiders' scoop.
  • An Open Letter to Small Biz Owners: How to Get More Prospects (and Money!) in the Door
    Do you want your content to do as much as possible for you, and drive people to the hub of your marketing strategy in multiple ways? Whether you're ruthlessly efficient or just plain lazy (it's okay!), this article lays out how you can use and re-use your content to broaden your marketing reach.
  • Why the Heck Should I Write a Free eBook?
    Ever considered putting together a free eBook or special report, but still not convinced it's a good use of your totally tapped time and resources? What if it generated six figures in client work over two months, and only took you a couple of weeks to create? (That's what happened with us, so we know it's possible!) Hmmm...Maybe this "free eBook" thing deserves a second thought...

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