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Jody Gabourie's Articles in Small Business

  • Build Trust with 9 Small Business Marketing Strategies
    Marketing is all about creating and fostering relationships with your prospects and your clients. A big part of achieving this is that people need to know, like and trust you before they'll engage in a relationship with you or do any business with you. Learn nine ways that you can build trust and credibility into your small business marketing strategies.
  • Advertising and Small Business: Should You?
    Some advertising opportunities are a good fit and make sense for small business owners, but many times, spending money on traditional advertising just doesn't make sense. Take a look at these four drawbacks inherent in advertising that make it not such a great choice for small businesses and service professionals.
  • What Do Your Clients Want?
    In order to successfully market yourself and your business, you need to understand what your prospects and customers need and what kinds of questions they want answered. To market successfully and profitably, you need this information. Learn the 9 different ways you can stay on top of what your target group wants.

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