Jody Gabourie's Articles

Get The Most Out Of Your Ezine
A newsletter or ezine is one of the best marketing tactics you can do. Use these 5 tips to make sure you get the most out of your ezine or newsletter.
Are You in a Marketing Rut?
If you're feeling out-of-sorts with your marketing, discover some questions that will help you to evaluate what you're currently doing and give you some ideas about ways to get feeling excited again about your marketing.
Overcoming Marketing Fears
A negative or fearful attitude towards our marketing can lead to inertia, inaction, or saying no to great opportunities. Learn some actions you can take to help you move more confidently forward and get a positive mindset about marketing.
Are you actively pursuing passive income?
To free up your time, have the lifestyle you want, work less hours and be highly profitable, you want to eventually have most of your income coming from passive sources. Learn what steps can you take to make this happen.
Be in the Driver's Seat of Your Business
Often it's things, events and people that direct your day - not you. Learn to be in the driver's seat of your business, control what you spend your time doing in the workday, then you'll really start to see results.
Timing and Your Marketing Plan
The timing of your marketing is an important factor in how successful not only your plan is, but how effectively you implement your marketing plan. Learn how different marketing tactics have different timing needs.
Your Marketing Plan Goals Check Up
It's a good idea to check where you're at in terms of your marketing plan goals and objectives - by being proactive you can keep on top of any changes, good or not-so-good.
3 Symptoms of Being Without a Marketing Plan
Learn what the 3 symptoms of businesses operating without a marketing plan are, and how to avoid them so that you can attract business, money and satisfaction faster and easier.
A Marketing Calendar is a Must!
Creating a marketing plan is great, but you MUST transfer the information in your plan to a marketing calendar. Without implementing a schedule, all the work you've done with your marketing plan could go to waste.
Piggy Back Marketing
Don't get discouraged if you don't have a list, or your list isn't 'big enough'. Learn how to piggy-back onto other people's lists and you can start building from there.
3 things you must know before creating your marketing plan
Before you can even begin to put together a plan for marketing your business, you have to know the 3 main building blocks of any and all of your marketing activities.
Figuring out your marketing message
Your marketing message is the central message in everything you do and say about your business, products and services. Learn how to make your marketing message as powerful as possible.
Use a Mix to Get Your Marketing Noticed
You want to leverage your marketing mix to the utmost, to help get you and your business noticed more quickly and more often. Learn some excellent pointers for how to use a marketing mix get your marketing noticed.
Call to Action Ideas to Get Response
No marketing communication is complete until you have asked your prospect or client to do something. Discover some ideas for typical 'call to action' steps that you will be asking of your prospects and customers.
Build Marketing Relationships the Easy Way
All successful online businesses put most of their email communications on autopilot. Discover several different ways that you can incorporate autoresponder emails into your marketing plans and build the marketing relationship between yourself and your prospects and clients.
Share Your Expertise - Write Articles
Learn why writing articles is such a powerful and useful marketing tactic to add to your marketing strategy.
What to Twitter About?
Many people when they start using Twitter aren't sure about what to 'tweet' about. Discover some ideas on content, and learn to contribute in a valuable way - become part of the Twitter community.
Get a Correctly Shaped Marketing Funnel
You want to make sure that the shape of your marketing funnel is just right to help guide everyone through different levels and pricing of products and services, whether it's a new lead, a first-time customer or a repeat client of yours.
Marketing Strategy: Pain or Pleasure?
Your prospects and clients will go searching for something when they have pain or want some pleasure. Learn the questions that will help you get to the heart of what your prospects and clients want and need from you, and then give it to them.
Great Integrity is Necessary for Great Marketing
The marketing of your business is a clear symbol of your integrity and authenticity as a business person. By not marketing, you cheat yourself out of making an important contribution to the world and you cheat people out of the gift and opportunity that your products and services offer.
Is This Marketing Tactic Right For Me?
There are tons of different marketing tactics that are available for you to use and you get inundated with many 'new' opportunities every week. Find out 3 important questions you should take a few minutes to ask yourself the next time you're considering a new marketing activity.
5 Steps Towards a Marketing Tactic
Learn the 5 major steps involved in creating and promoting any marketing strategy or tactic.
6 Questions to Answer for Your Marketing Plan
In order to get the most out of any marketing activity you implement, you need to be clear on 6 specific areas. Learn six questions that you should be asking yourself, and how they can keep you focused and on-track with implementing marketing tactics.
It's YOUR Job to Educate Prospects
Marketing is all about having a relationship with your prospects, customers and clients that is based on educating them and not 'selling' them.
Get The Most Out Of Your Free-Giveaway
Smart marketers know that the power of leveraging new marketing tactics with existing strategies is the way to get the most out of your time, expertise and resources. Discover how to utilize the power of your free-giveaway to the fullest.

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Jody Gabourie's Articles