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Debbie Everson's Articles

  • SEO Optimization Using Basic Meta Tag Rules
    Meta tags are not the only solution for organic search engine optimization. They are simply one piece of the overall search engine optimization process. The title tag and the meta description tag are what searchers see in the search engine results pages (SERPS). So optimize these tags and include a marketing message to help users click on your website. Here are some basic Meta Tag rules with 2008 standards applied.
  • Why You Should Optimize Your Website Content
    If you want your website to be picked up by prominent search engines like Google, MSN,
    Yahoo etc, you will have to make use of content optimization techniques. Here's how.
  • Is Your Site Search Engine Friendly?
    Search Engine optimization (SEO) is a cumulative results of a number of factors which basically can be summarized into two categories: On page optimization and off page optimization factors. One of the key factors pertaining to on page optimization is making sure that your website structure is search engine friendly so that search engines can properly spider and index your site. Two most important things in this regard that is to be remembered as a rule of thumb are:
  • How to Escape Google Sandbox?
    "Google Sandbox theory" - It is one of the most confusing issue that webmasters have to deal with while trying to optimize their new sites for high search engine rankings.

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