Colleen Francis's Articles

Who Needs Video? 5 Strategies for Making Text Testimonials Sell
The problem is that these days, there is a lot of talk about needing to get video on your web site. As a result, those who don't have video testimonials often feel that there is no point in using the text testimonials that they do have. And this is a critical mistake.
Don't Just Sit There: 5 Strategies for Proactively Getting Testimonials
When it comes to collecting testimonials, the same principles apply. Just placing a form on your web site and waiting for clients to arrive will not deliver the results you want. Instead, developing a process for regularly collecting feedback provides a systematic way to gather testimonials. Such a process would include.
Tending Your Client Garden By Colleen Francis
A business is like a garden: it needs consistent attention if it's going to grow. And if you want your business to thrive, your clients need to be nurtured.
Have you ever wondered why a relationship with a client who loved buying your product or service falls through the cracks? Do you want to learn how to bring an old client back into the fold, or breathe new life into an existing business relationship? The solution to re-establishing those valuable connections is a lot simpler than most people realize.
The first step is to understand the root of the problem, or what caused the disconnect
Pipeline reviews: asking tough questions to close more business
Similarly in sales, professionals need to be able to think beyond the accounts they are responsible for, and to be objective about every aspect of what comprises their pipeline. That's why we as a sales organization, held a review start of every month so that we can easily managed sales organization in efficient way.
The Trust Return on Investment, Part 2
Author says, in our previous article, we looked at the extremely interesting study by Nielsen who measured Consumer Trust in Advertising Channels. Essentially, they looked at the various ways that a business delivers its message to prospects, and determined the degree to which that prospect trusted that message. In other words, they measured the return in terms of trust.
Will Your Ship Come in Today?
Author describes how to send your ships out. A failure to prospect on a regular basis will inevitably result in irregular revenues, and inconsistent commissions. Nothing could be truer for sales professionals. Let me paraphrase: Your sales can not come in (close) unless you first send out (engage with) some prospects. Sales people that actively prospect every day (i.e. send out their ships) will always outperform those who just sit and wait.
Don't overdo it!
Author describes how to Avoid the trap of overselling. It's every salesperson's nightmare: the sale that unravels just before the deal has been closed. It happens more often than it should, and overselling is quite often the cause. As sales professionals, it's important to recognize that this is a trap that we all can inadvertently set for ourselves. With a little forethought, however, we can learn to avoid making this costly mistake.
Build a client-retention system
Author describes how to Build a client-retention system. To become a top-ranked sales professional, it's vital to have a system running all the time designed specifically to help you hang on to your existing clients so that they call you again and again for new business. I'll explain why this is important, and then we'll consider the steps you can take in your own business to implement a personalized client-retention system designed to help you sell more to more people in less time.
Networking in the new economy
Author describes how to build Networking in the new economy. Today, we live in an increasingly connected world, so it's easier than ever to go online and create the connections we want using social networking tools, such as Facebook, LinkedIn, and Twitter (to name just a few). Social networking really shines in how it can help you reach a large number of people and keep them informed about what you're up to these days. It's amazingly efficient at sharing information and ideas.
'While you see a chance, take it.'
Author says when you see a chance, take it. It is far too easy to get caught up in who is on the losing end of things in a tough market, even though-and let's face it-that's what tends to sell in the news business these days. Too often what's overlooked is that there are great success stories out there being written today by companies who see this economy the way I do - as a golden opportunity to grow and prosper.
Build a client-attraction system
Author describes how to built client-attraction system. Challenging times have a way of revealing the soft spots in the selling strategy of any organization. Even if you haven't found this to be the case in your industry, don't wait another day to do the right thing. You can do this by building a client-attraction system. That starts by identifying two things: who out there is buying, and who among your existing clients can you sell more to.
The art of letter writing- Don't underestimate the power of 'from me to you'
This article of Colleen Francis describes the art of letter writing (handwritten letters). She says that we doesn't want to write letters because letters writing take more time to compose and mailing them can be time consuming. She says that the letters express your feelings but the most compelling email message or phone call can't match that kind of attention-grabbing power. She says that tries t
Ten things you absolutely need to know about prospecting

In this article Colleen Francis describes the ten key points that you need to know about prospecting of sales in business
The amazing power of testimonials
Colleen Francis through this article focuses on the amazing power of testimonials. According to Colleen testimonials are an absolutely vital part of the formula for success. Colleen has provided certain steps that provide a picture that show how testimonials play a vital part in the business. The real power of testimonials comes from the fact that they're not polished...they're authentic and from
Overcoming Customer Objections
This article following article narrate a face- to- face interview between Colleen and Dan Walker(host of Sales Rep Radio). The conversation leads a weekly podcast offering tips, best practices and expert advice for sales professionals across North America and around the world. Colleen throws a beam of light encouraging all sales reps to really focus on the prospecting part of their business
The good karma of being nice
In the following article Colleen Francis has tried to narrate how to improve your sales performance in any kind of organization is this: be nice to people. Colleen provides three tips to keep in mind be consistent, be prompt, be thoughtful. Colleen says by investing a little in the power of being nice-listening compassionately to others and tending to their needs-you can make an amazing difference
Throwing away the sales script
The article written by Colleen Francis is all about Cold Calling. Colleen brief's the article by saying that cold calling is likely an important part of how you're expected to find new leads and turn them into customers. Colleen provides certain points that help to master in Cold Calling and also bring in the new leads and new customers.
Get Disciplined!
Through this article Collen Francis tries to narrate how to get disciplined !
According to Colleen discipline is the most challenging skills to master among majority of sales professionals today. Lack of discipline can effect the prospect for new business. Collen Francis from Engageseling narrates how to learn from your successes - and your failures.
Your Price Is Too High!
In the following article Colleen Francis has tried to narrate how to grip the most universal sales objection that sales professionals overcome i.e. 'Your price is too high!' In order to tackle or overcome the situation, Colleen provides five steps, to ease price objection from both new and established clients. According to Colleen price is the only objection that sales people in every industry, se
Get More Referrals Now
This article following article narrate a face- to- face interview between Colleen and Clayton (the representative of salesopedia). The conversation leads to focus how referrals help to reduce your selling time and cost of sales. Colleen throws a beam of light on different strategies related to referral which helps you to sell more products in a limited period of time.
Is what you imagine really what you notice
How assumptions effect in business or sales? To keep own assumptions in check is a simple skill to acquire, but in order to maintain it consistent at work it takes a lot of efforts. Colleen Francis from Engage Selling suggests that the most confident salespeople are interested in blame game rather than finding solutions. People think they are always right but we have demonstrated that halftime the
The key to acknowledgement
As a sales professional what you do need to understand is how to acknowledge the customers when they inevitably come to your life. You can acknowledge the customer by showing praise or giving gifts. Colleen Francis from Engage Selling has provided us with eight positive ways in order to 'acknowledge the customers...
Ready Set Change
Have you ever thought of participating in some favorite pastimes, like vacations? For many sales professionals Vacations is a big event. And if you find in your business or sales professions that you are lacking the energy and the enthusiasm, then here are the six ideas from www.engagedselling.com to recharge you batteries and keep enjoying all aspects of your lives while continuing to work . Her
The Real Trouble with Assumptions
How assumptions effects in business or sales? In business and sales, this can present a significant problem in the way we interact and communicate with clients and potentials. Assumptions can cloud the path to honest communication. Without honest communication, an organization cannot understand the true needs of its clients.
To Thine Own Self Be True: Five steps for dealing with angry customers
As a sale professional, what you do need to understand is how to handle angry customers whenever they inevitably come into your life. Sales people will have at least one difficult customer during their career. Colleen Francis from Engage Selling has given us five positive ways to deal with angry customers 'Dealing with customers'.

[1] [2]

Colleen Francis's Articles