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Adam McFarland's Articles in Books Show All|Display Category|Title|Newest|Oldest The Top 5 Sports Books Of All Time There have been thousands of sports books written throughout the years. Some have been absolute crap and most are mediocre at best, but there are that select few that remain deep-seated in our memories as classics. Below is my Top 5 of all time. There are some popular books missing – either because I don’t think it is as good as everyone else, or because I haven’t read it. 5. Foul Ball, By Jim Bouton - Bouton gives a candid look at a corrupt sports town. All he wants to do... Book Review - Loyalty Myths: Hyped Strategies That Will Put You Out Of Business - And Proven Tactics That Really Work Did you ever wonder if some of those age old sayings about marketing are true? For instance, we’ve all heard “It costs five times more to acquire a new customer than to retain a current customer.” But does anyone have any proof of that? That is exactly what a group of authors set out to do in Loyalty Myths: Hyped Strategies That Will Put You Out of Business – and Proven Tactics That Really Work. The authors, Timothy L. Keiningham, Terry G. Varva, Lerzan Aksoy, and Henri Walla...	Publish for Free Sign Up For Free Learn More Your Ad Here Authors and Writers Submit Articles Submission Guidelines Link to Us Member Login U Publish Store Publishers Article RSS Feeds Link to Us Contact Us More Link to Us Privacy Policy Terms of Service Submission Guidelines Popular Articles Article Aids We Recommend SubmitYourArticle iSnare Article Marketer Published.com Article Directories Word Count Utility Search U Publish by: Title Author Keyword

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