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The Seven Principles of Sales Success
Describes the seven principles underlying sales productivity. The importance of 'talent' (which is hard-wired) and 'prospecting behavior' (which is learned and can be modified behaviorally) as the two foundations of effective sales performance. Sales call reluctance, though common even in the best of sales people, is a critical variable that has to be identified, measured, and managed to create su
Keywords: Monte Rose, sales, productivity, sales prospecting, call reluctance, sales call reluctance, motivation, prospecting behavior, sales talent, sales skillls

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