Search results for V S RANGARAJAN (0-15 of 35) ( 0.000 seconds ) -

TECHNOLOGY AND CHECK LIST FOR SELECTION OF TECHNOLOGY
The usage of the machinery component in the Process of Manufacture of the product in the stages involved in production of the product is the technology

Keywords: V S RANGARAJAN,

‘STATISTICAL ANALYSIS IS USED NOT ONLY FOR RESEARCH FINDING PURPOSE IN THE MARKETING RESEARCH PROCESS' - AN ANALYSIS
Statistical Analysis is the process of collection and analysis of data and arriving at the findings.

Keywords: V S RANGARAJAN,

OPERATING ON DIRECT REVENUE GENERATION TARGET IS DISADVANTAGEOUS - A CRITICAL ANALYSIS
Target is the goal fixed for the employee which he has to achieve in performing his duties fixed by the company only or fixed by the company with the employee or fixed by the employee himself based on matching the opportunities that exist for him to perform the activity and his capability

Keywords: V S RANGARAJAN,

HYPOTHESIS IN MARKETING RESEARCH - VIEWING IT DIFFERENTLY
Hypothesis is a tentative statement about the probable solution to a problem of research study well in advance prior to conducting the research study

Keywords: V S RANGARAJAN,

COMPARITATIVE ANALYSIS ON MARKETING RESEARCH STUDIES CONDUCTED AT UNIVERSITIES AND BY THE INDUSTRIES
The research is knowing the unknown by following the process of collection of data, analyzing the data and arriving at findings in a well planned systematic manner

Keywords: V S RANGARAJAN,

4 ‘S's ADOPTED IN BUSINESS ORGANISATIONS FOR EFFECTIVE COMMUNICATION
Present day business organizations adopt different methodologies in communicating the message to its stake holders making use of the favorable changes that have taken place in the environment.
Keywords: V S RANGARAJAN,

MARKETING IS TOP LEVEL MANAGEMENT AND SALES IS SECOND LEVEL MANAGEMENT
Marketing function precedes the production function whereas Selling function starts after the production function

Keywords: V S RANGARAJAN,

INDUSTRY CONSULTANCY CELL IN INSTITUTES CONDUCTING MBA
The college and the industry could work together jointly to achieve win win situation benefiting each other

Keywords: V S RANGARAJAN,

INDICATORS TO TAKE DECISION ON THE PURCHASE / TAKE OVER OF THE BUSINESS COMPANY
The company to be successful must perform efficiently in all the functional departments viz Production, Marketing, Finance and Human Resource Development. Like individuals go for regular medical check up to rectify the health problems at the appropriate time to avoid post mortem happenings business units should also undergo audit check up to rectify mal functioning of units without delaying before
Keywords: V S RANGARAJAN,

DESIGNING THE MBA COURSE - RIGHT APPROACH
DESIGNING THE MBA COURSE - RIGHT APPROACH

INTRODUCTION

The Management courses are having many subject areas like Marketing Management, Research Methodology, Production Management, etc of the business areas.

These subjects are basically derived from other subjects like psychology, sociology, economics, statistics, mathematics, etc but oriented more towards managing a business venture


Keywords: V S RANGARAJAN,

SEGMENTING THE POPULATION LEADS TO EFFECTIVE RESEARCH
INTRODUCTION

Population definition is an important function in the Research Process. This is carried out as the first step in arriving at the Research Design

Population definition helps to plan the Research process ( Budgeting, Scheduling, Resource planning, etc ) more effectively

'Well planned job is half done'. To plan well the researcher needs to have all the information about the popu

Keywords: V S RANGARAJAN,

STRATEGIC PLANNING IN ORGANISATIONS IS BECOMING DIFFICULT- an opinion report
I) INTRODUCTION

The Strategic Planning is referred to long term planning in a business organization.

As the first step, the General management of the organization keeping the Overall objective of the organization in mind derives the Business Strategic Plan

Then the General management derives Strategic Plans for the individual functional departments of the organization

Strategic Planni

Keywords: V S RANGARAJAN,

SUPPLY CHAIN IS PRODUCTION ORIENTED AND MERCHANDISING IS OUTSOURCING ORIENTED
The origin of merchandising activity is retail marketing function whereas the origin of supply chain management activity is marketing function

The task of merchandise manager is more complicated because of the number of goods to be procured for retailing, number of suppliers to be dealt, number of customers to be dealt, etc is more

this article high lights the difference between the merchand

Keywords: V S RANGARAJAN, v s rangarajan, p hd scholar, sathyabama university, chennai, tamil nadu, india

‘DECISION ON THE FINANCIAL STRUCTURE IS MORE CRUCIAL THAN ONLY THE CAPITAL STRUCTURE
Financial structure is the composition of
Capital structure - capital funds and
the Borrowed funds structure - funds from financial institutions and banks
The decision on the borrowed fund structure is more important in increasing the profitability of the company than the capital fund structure especially in the capital scarce situations
The value of the fixed assets of tiny / small scale ind

Keywords: V S RANGARAJAN, v s rangarajan, b tech, mba, m phil, industry consultancy experience years, teaching experience years, industry experience years

The subject ' Managerial Economics ' could be coined as' Economics for Administrators'
Article by Prof V S Rangarajan:
The subject ' Managerial Economics ' could be coined as' Economics for Administrators'
Introduction
The scope of the subject Managerial Economics really covers only from the industry angle and not from the firm angle and cannot be used for managing the firm without using the findings of other related concepts.

all the concepts of the Managerial Economics are only Macro economics and there is nothing like Micro economics as being understood. If at all the experts want to call the concepts of Micro economics as tools of Managers of business it is not r

Keywords: V S RANGARAJAN,

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