Healthy Profits From Healthcare Stocks Elasticity of demand is a concept that resides at the core of economic fundamentals. Simply stated, elasticity of demand measures customer sensitivity to fluctuations in price. If price adjustments lead to a change in purchasing behavior, demand is considered to be elastic. Keywords: Mike Vodicka, Zacks, stocks, invest, investing, earnings
Give Your Portfolio Some Credit In spite of the global economic collapse that has left a trail of smoke and ash across the credit markets and severely dented consumer spending, consumers continue to utilize their credit cards as a measure of convenience and a source of short-term liquidity. Keywords: Mike Vodicka, zacks, earnings, estimates, investing, market, stocks