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Tell Stories to Your Customer
Have your salespeople tell stories. I have found that most successful salespeople sell by telling stories and not by making presentations. And, it does not seem like they are selling.
Keywords: Robert Palmer, niche marketing, sales, selling, marketing,

New Millennium Marketing Mega Trends
The following changes will rock your marketing world:
Keywords: John Bradley Jackson, niche marketing, marketing, marketing trends,

Negotiate Like an Egyptian
When in Egypt, you had better negotiate like an Egyptian. Be sure to leave your cowboy hat at home since the rules are very different in the Middle East.
Keywords: John Bradley Jackson, negotiation, global, culture, doing business in Egypt, negotiate,

Marketing Mistakes for Entrepreneurs to Avoid
One way to achieve entrepreneurial success is to not make the following marketing mistakes. It is mostly about common sense and taking the time to think things through.
Keywords: John Bradley Jackson, Marketing, entrepreneurs, niche marketing,

Brainstorm Options Before You Negotiate
A common mistake is to go into a negotiation thinking that there is only one acceptable outcome: what you want. One of the best things you can do to prepare for a negotiation is to think about all the possible options that may exist for you and the other side.
Keywords: John Bradley Jackson, Negotiate, negotiation, brainstorming, entrepreneurs, sales, selling, niche marketing,

Silence and Negotiation
One of the most powerful tools in a negotiator's toolbox is silence: absolute, blank-faced, quiet. It can be used when confronted with a tough situation, when given news that is too good to be true, or when you just don't want to say anything stupid.
Keywords: John Bradley Jackson, Negotiate, negotiation, silence,

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